Generally, a usable, clear and functional site that is good for consumers is also good for SEO. Once your site has the content it needs, we need to arrange that content in such a way that it's easy to find. To restructure your site completely is not necessary, but make it possible for your visitors to get where they need to go and find what they need to find.
Although it's important to enable your users to find everything they want, it's equally important to guide them into your site in such a way that turns browsers into customers. Depending on the size of the site and the nature of your business, that may involve segmenting users from the point at which they enter the site, or placing calls to action in the right places on the right pages.
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Tuesday, December 22, 2009
Friday, December 18, 2009
Increase Your Search Engine Visibility
Search engines have become most important in web world. As it's easy to search anything through them online. So it's very important to build up your search engine visibility on different search engines. Some of the steps you can follow are -
- Optimizing Content with keyword research like analyze the keywords which people will use to reach out to sites like yours
- Improve your title tags like use unique titles on each page
- Increase your backlinks or incoming links like create link worthy content & articles and use proper distribution services
- Create your Corporate Blog to have build your brand on web world effectively
Bing Has Their Own Version Of PageRank It's Page Score
Bing website ranking is completely automated. The Bing ranking algorithm analyzes factors such as webpage content, the number and quality of websites that link to your webpages, and the relevance of your website’s content to keywords. The algorithm is complex and is never human-mediated. You can’t pay to boost your website’s relevance ranking. However, Bing does offer advertising options for website owners.
Each time the index is updated, previous relevance rankings are revised. Therefore, you might notice a shift in your website’s ranking as new websites are added and others become obsolete.
Although you can’t directly change your website’s ranking, you can optimize its design and technical implementation to enable appropriate ranking by most search engines.
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